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2 - December - 2010
Causeway's seminar received to great acclaim
The inaugural Causeway's 'on and off the pitch seminar on the 26th November proved to be a great success, with highly enthusiastic comments from delegates.
Speakers included Sir Ian McGeechan, Martin Corry and Hamish Taylor, who led the discussion with Causeway's top customers and explored the parallels of effective leadership on the sports field and in business. The varied programme covered a range of leadership topics, looking at the purpose of leadership and the secrets to making it effective, supported by insights into planning a campaign that 'gets to where the customer lives.'
The reaction of Neil Humphries of the Thames Valley Chamber of Commerce typified the feedback: "Having the opportunity to hear from some great inspirational figures was fantastic and being able to interact with them was equally motivating. Hamish provided a great insight into simplifying customer communications - what is the benefit and why? And how this message needs to be adopted by all staff."
Following the seminar, delegates were invited to join the Causeway management team and speakers at the Rugby Legends England v South Africa match, where Causeway was sponsor of the England Legends team.
For further information on this and other events, please contact:
t: +44 (0) 1628 552000
e: marketing@causeway.com

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